Monday, October 29, 2007

A Perfect Irony

This morning, as usual, every monday, I received an electronic newsletter from Discovery Bali, one of leading online companies in Bali. I was shocked to read one of the news.

It was about Bali branding. The title of the news was "lack of support of Bali's branding effort". It reminded me when I was in Bali, struggling with Bali Tourism Board to socialize the significance of branding or rebranding of Bali tourism.

It was 2 or 3 years ago and today, it seems nothing significantly happen. The government, the public sector, the private enterprises itself, all the related and responsible stakeholders, seem does not care with this issue. Even the minister of tourism has no idea to convince public to be aware with this critical issue.

Just visit Perhaps, you have an idea what going on and how to solve this matter. Wallahu A'lam.

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